A platform built for consumers & professionals
We built Hilde to drive change by helping families, advocating for stronger policies, and working with ethical companies in ways that better protect our health and our future.
Driving demand for ethical companies
Hilde provides trustworthy ratings so that families can more easily align their values with the companies their choose to bring into their homes through the products they buy.

Advocating for better laws
Finding safer products from more sustainable companies is a responsible way to live. But families shouldn't have to shoulder this responsibility. That's why Hilde advocates for rules and regulations that do a better job of protecting our health and our future.

Working with ethical companies to improve our options
One of the ways Hilde works to protect families and our future is by helping companies take action on the issues that matter. Because we've worked directly with companies for years, we know it is one of the fastest and most effective ways to drive change.

Meet the Founders
Colin Price
CEO & Founder
Colin has over 25 years experience working on sustainability issues for dozens of companies, in state and local governments, and with NGOs. He's built leading-edge programs that enable organizations to identify and use safer chemicals and ingredient, reduce GHG emissions and decarbonize supply chains, improve packaging sustainability, and engage in more responsible sourcing. Colin worked as an executive and consultant for international companies, high-growth businesses, and lean start-ups across the apparel, footwear, beauty, food & beverage, wellness industries. He is certified by the International Society of Sustainability Professionals (ISSP) and the Sustainable Accounting Standards Board (SASB).
Lindsay Dahl
Founder
Lindsay has been working as a public health advocate for over 20 years in leadership positions for environmental non-profits and mission led businesses. She has helped pass over 30 state and federal laws to address toxic chemical pollution in air, water and products. Lindsay is also the author of CLEANING HOUSE, a non-fiction book that unpacks the complex web of science, politics, and culture that make up today's "clean living" movement. Through Lindsay's executive leadership positions she received awards from GLOSSY, CEW, and Women in Sustainability Leadership.